Development strategy in Latin America for an international energy company
Market potential, competition, M&A target screening and development strategy
Context & Objectives
An international energy corporation wishes to expand its activities in Latin America.
Outcome
Our approach
Step 1 - Market overview and systematic screening of ‘activities x client segments’
Step 2 - Building of a clear vision of market potential per country and business segment
- Construction of a database of market potential and dynamics per segment x activity x country
- Formalization and presentation to the COMEX of a consolidated vision (market size, trend and accessibility) and prioritization
Step 3 - Competitive landscape mapping and potential M&A targets identification
- Competitive landscape value chain and key dynamics at play
- Screening and assessment of competitors and potential M&A targets
- Detailed company profile of key market players and potential targets
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