Market study and development strategy in the Italian public transport market
Analysis of the Italian public transport market and regulatory framework and identification of the growth levers
Context & Objectives
A public transport operator asked Emerton a market study of the Italian market, in order to build its strategic roadmap and identify growth levers (greenfield, M&A, …)
Outcome
Structured and clear understanding of the public transport market and competitive landscape, with a clear view of the strategic growth levers
Our approach
Step 1: Interviews with market players and extensive documentary research
- Interviews with operators, local authorities and experts
- Extensive documentary research including public report on local public transport and regulation
Step 2: Deep dive on the regulatory framework (pricing mechanism, bidding process, …)
- Deep dive on the current regulatory framework and expected evolution impacting the public transport market
- Analysis of the contractual framework: pricing mechanism, contract duration, bidding process, …
Step 3: Market insights and competitive landscape analysis
- Assessment of the market dynamic and expected trends, with a deep dive on the post COVID period
- Mapping of the competitive landscape
- Identification of potential M&A targets
Our experts
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