A worldwide Utility leader has a small but growing business in Digital water. Objective was to build a platform for a step-change in growth.
Clientexecuted the strategy on Automated Metering Infrastructure and turned a burgeoning product line into a scaled profitable business unit.
Emerton’s work was instrumental in boosting the subsequent valuation of the Smart water businessas part of its sales process.
Step 1: Get the lay of the land
- Segmentation of the Smart water landscape
- Interviews and desk research to understand market size and potential
- Voice-of-Customer analysis of needs and supplier selection criteria
- Mapping of the battlefield
Step 2: Design of the business models
- Building of a relevant and differentiated offering
- Design of several business growth options: in-house vs. buy and build vs. transformational M&A
- Target selection and buy-and-build plan design
- Design of the sales and delivery business model where relevant
Step 3: Recommendation for a strategy in Smart water
- Design of the strategic plan in Smart water
- Preparation of documents for the ExCom