Emerton has built a dedicated entity, Emerton Data, which has a deep expertise in data transformation and GenAI strategies.

Any digital and data strategy needs to be connected to the business strategy. It must be designed to help the entreprise reach its targets in terms of growth, profitability, sustainability and other ESG goals, or risk mitigation.

Achieving such a “connection” requires to mix competences of strategy and data professionals, namely:

• business driven, with a sound understanding of sectorial stakes
• data & tech experts, with a vast experience of successful and unsuccessful
• executive management, with the ability to manage expectations of senior managers and align Excom members

Faced with the challenges of data transformation, many companies have chosen to equipthemselves with a centralized or mutualized team, serving their group's various businesslines and bringing together skills related to the management of data projects. In this way,Data & AI Factories enable groups to quickly gain data maturity, regardless of their startingpoint.

These new "factories" are shapeshifting, sometimes positioned as a support function alongside IT, sometimes as an independent operational business partner, close to the business and operations. They often have the dual challenge of providing a top-down vision that will enable in-depth business transformation, and of being a bottom-up enabler of this transformation.