Sales performance for a technology player
Design of a digital sales portal for a technology player
Context & Objectives

Manufacturer of technological devices willing to strongly reduce the cost of the sales function while improving client service.

Both back-end and front-end digital levers identified as game changers

Emerton identified as a relevant strategic partner based on combined expertise of technology markets and digital savviness

Outcome

15% reduction of costof sales function validated by ExCom

Project currently being implemented

Our approach

Step 1: Framing the options and quantifying value at stake

-  Benchmarking against state-of-the art data driven sales practices

-  Selection of relevant options based on client maturity and sales strategy

Step 2: Ideation, MVP definition and IT architecture design

Step 3: Costing, roadmapping and implementation launch

Our experts
Pascal Simon
Managing Partner
    OTHER CASE-STUDIES