Retail

The world of retail has embarked on a dramatic change in the last 10 years, let by consumer patterns changing to more frequent closer-to-home shopping trips, e-commerce and more agile business models, e.g. discounters and health / specialty stores in Grocery.

Emerton is helping retailers adapt their offering and manage their business around well-defined customer-centric propositions.

Strategy

• Market understanding: customer segmentation; market dynamics; competitive benchmarking
• Proposition development:
• Customer-centric range and assortment design (category and product segment prioritization)
• Format development
• Pricing and promotions
• Category performance (item and brand performance); Category management & space management
• Supplier partnerships (data and insight sharing, proposition dev)
• Franchise business model
• Omni-channel

Sales acceleration

• International expansion
• Store roll-out strategy (formats, locations)
• Marketing
• Customer performance and customer strategy (share of wallet, trips, freq, basket)
• Marketing mix optimization
• Loyalty, CRM

Operational excellence

• Buying: strategic sourcing
• Store operations
• Supply chain
• Labor optimization
• Store portfolio
• Performance diagnosis (contribution)
• Rationalization
• Organizational and process design
• Cost reduction (store-level and overhead)
• PMI