Customer experience improvement

As customers’ usages become more complex (cross-channeling for example), change very fast, and as their expectations keep being higher, improving their experience is more than ever a key to protect and drive revenue. Emerton has a diverse experience in increasing transformation rate and retention through improvement of the experience, both online and offline, and from acquisition to aftersales. Examples include:

• Customer path optimization (offline and online, cross-channel, adaptation to new usages)
• Identification and repair of customer journeys pain points
• Web to store strategies
• Customer care optimization